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Monday, February 24th– Educational & Networking Sessions all day. Tuesday, February 25th– Golf Outing at the prestigious Pelican Hill Golf Club in the morning and Educational Sessions in the afternoon. The Seventh Annual Tribal General Manager & Casino Executive Exchange will be held February 23-25, 2020 at Fashion Island Hotel in Newport Beach, CA. This event brings together General Managers and Casino Executives from Tribal-owned casinos for two days of moderator-led roundtable discussions, small group breakout sessions, peer-to-peer dialogues and plenty of networking opportunities.

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This C-Level event is designed for attendees to build alliances and share information with colleagues in the industry. This Exchange’s role is to bring you the timely information you need to solve the biggest challenges facing leaders of Tribal-owned casinos. We ensure our attendees get to know their peers and interact with one another throughout the event by providing a variety of engaging sessions, numerous networking opportunities, and impressive business solutions.

For more information, call 201-857-5333 or email sales@ Registration is limited to the first 75 General Managers and Casino Executives and will sell out! For more information about attending or to sign up, call us at 201-857-5333 or email sales@

Balboa Bay Resort (similar to the quality of Fashion Island) 1221 West Coast Highway Newport Beach, CA 92663 949-645-5000 9 per night for a King, Queen Bed or Double Beds *The Resort provides complimentary transportation within a 2-mile radius of the Resort. Popular locations include Fashion Island, local beaches, and restaurants, and is based upon availability. Guests are encouraged to schedule the shuttle with Valet ahead of time. you’ve settled in after a long day of traveling, join us and unwind at a Welcome Reception sponsored by Imagine This. Casino Executives and Marketing Professionals will all come together to enjoy a full array of hors d’oeuvres and desserts and of course plenty of drinks.

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You’ll have time to reconnect with old friends and eagerly meet new ones. As we all know you can learn a lot from your peers, and this is the perfect opportunity to start conversations that can continue over the course of the next two days. Sign up sheets for 1-on-1 meetings will be made available at the registration desk General Managers and Casino Executives will have the opportunity and are encouraged to meet with our Partners for one-on-one meetings throughout the event in a designated area.

Sign-up sheets will be available starting on Monday, February 24th at the registration desk for you to schedule a time to meet if desired. These meetings are completely voluntary and for all Executives who participate in a minimum of two (2) one-on-one meetings, you will be entered into a Grand Prize drawing to win a $500 Amazon gift card.   General Managers, key executives and marketing teams struggle to uncover innovative ways to capture more market share and increase player retention.  

The stakes are high to get this right – getting the highest revenue-generating players and guests on property boosts property revenue, profit and customer retention. Solution—CX is the new business battleground and the market insights prove it.

Players that have the BEST customer experience spend 140% MORE than players that have a bad experience. Learn secrets of elevating the marketing CX at your property including executable approaches and processes you can take back to your property and implement immediately. At this round robin style event, Forum Partners will have the opportunity to sit and speak with all participating General Managers and Casino Executives for an allotted amount of time while enjoying a coffee refresh and beverages.

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This event will provide exposure to a larger number of people in a short amount of time and give you the opportunity to introduce yourself and your company early on which will allow you to build on your relationship during the event. In this session we will review the most important KPIs and questions you should be reviewing with your Marketing Directors. This will cover how to: • Ensure your budget is being allocated properly. • Ensure your marketing strategies are executed effectively. • Ensure proper tools are in place to measure advertising programs. This roundtable discussion will feature executives from Tribal-owned enterprises who have either began the process or already have sports betting within their casinos. Topics to be discussed: • How important is location and design?

• How to implement policies and procedures to help ensure success. • What do these operators see when it comes to growth within their sports book? • With varying markets represented, how do they measure success? Discover how the idea of an exchange program was established, how this experience has helped each business to flourish and develop and what influences having an exchange program brings.